Which Is Better, Franchising or Licensing? This topic may spark some debate because, in the end, it really depends upon what you want out of the relationship.  Franchising and Licensing are terms which describe very similar relationships but with stark differences. Our web page "Licensing or Franchising" outlines the difference between licensing and franchising.  You should refer to that page for a definition and application of the terms. Here we look at which ...

The Difference Between a License and a Franchise We are often asked the difference between a license and a franchise agreement. The answer is quite simple. The Franchising Code of Conduct provides a definition of a franchise.  If an arrangement between parties meet all of the criteria then it is a franchise agreement, there is no contracting out of that. If the arrangement between the parties does not meet all of the criteria contained in the definition of franchise agree...